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Conor McGregor's coach John Kavanagh backs MMA Bellator success

James Gallagher fights Steven Graham at Bellator 217 on Saturday night in Dublin, live on Sky Sports Action at 9pm

Brad Katona of Canada celebrates with coach John Kavanagh after victory against Matthew Lopez of the United States in a bantamweight bout during the UFC 231 event at Scotiabank Arena on December 8, 2018 in Toronto, Canada.
Image: John Kavanagh (right) says Bellator's rise has opened up more opportunities

Conor McGregor's coach John Kavanagh believes the rise of MMA Bellator will mark the start of a new era in the sport.

The Irish MMA pioneer says that Saturday's event in his hometown of Dublin, which will be broadcast on Sky Sports in the UK and Ireland, marks a "changing point" in the market.

Kavanagh, who shepherded former two-weight champion McGregor and many others to success in the UFC, says Bellator's rise has opened up more opportunities.

"Saturday night is a changing point for what it is to be an MMA fighter in Ireland and the UK. Until now if you're a pro on the local scene, you're fighting for a couple of hundred euros," said Kavanagh.

"Now with Bellator and the Sky Sports deal, there's opportunities for guys to make a living, and not just the top guys."

Kavanagh added: "The UFC is going to do what the UFC is going to do, think they are more invested in the American and maybe the Chinese market now as of late, and Bellator are more in the European market.

"My relationship is very strong with Bellator and I'm committed to helping them corner the European market."

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Sky Sports will be the only place in the UK and Ireland to watch the US, London and Dublin shows of the Bellator MMA 2019 tour.

Sky Sports fight dates announced:

  • Bellator 217: Gallagher vs Graham - Saturday, February 23 - 3Arena - Dublin
  • Bellator 218: Sanchez vs Grimshaw - Friday, March 22 - WinStar World Casino & Resort - Thackerville, OK, USA
  • Bellator 219: Koreshkov vs Larkin - Friday, March 29 - Pechanga Resort Casino - Temecula, CA, USA
  • Bellator 220: MacDonald vs Fitch - Saturday, April 27 - SAP Center - San Jose, CA, USA